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Connected Media Launches On-Line Video Channels

16 February 2007

Connected Media Technologies, Inc. (OTC Bulletin Board: CNCM.OB) has announced the launch of several video channels that will be accessible to online publishers. The Connected Media video channels will contain news and consumer interest stories produced under the NewsProNet brand. Leveraging the capabilities of the Brightcove Internet TV service, the broadband video channels offer integrated advertising opportunities as well as community tools that allow users to easily share videos and add them to their websites and blogs.


"We are very pleased to be making selections from our library of news stories available though Brightcove and their leading broadband distribution platform," said Jeffrey Sass, CEO of Connected Media Technologies. "The Brightcove digital platform gives us the tools to quickly and efficiently leverage online and broadband advertising and syndication opportunities as we expand the reach of our content beyond the broadcast television market."


The company's video segments in the channels published using Brightcove will be available for digital syndication. The Connected Media channels are also available at the http://www.brightcove.com consumer portal as well as at http://www.newspronet.com/ds. Covering topics in categories including health and fitness, technology, money and finance, family, technology and other consumer and lifestyle trends, the stories will be presented by topic as well as under the "KNOWMORETV" brand. Produced by award winning journalists and currently syndicated to independent and network owned and affiliated broadcast TV stations under the NewsProNet brand, the stories represent the highest quality production values and journalistic standards and have been packaged specifically for the Brightcove channels.


Through the Brightcove channels Connected Media can offer its broadband video content with multiple advertising opportunities, including a preroll video ad that is adjacent to each story. The video channels are Flash-based and do not require an additional download. This provides an instant, seamless experience for users, who can watch videos within their pages or through the http://www.brightcove.com portal.


About Connected Media Technologies, Inc.


Connected Media is a digital media and content provider offering content and marketing solutions across a broad spectrum of current and emerging media platforms. Connected Media produces and owns a content library of short form broadcast news stories, as well as the NewsProNet, SweepsFeed, HeadsUp!, KnowMoreTV, and Impacto brands. In addition to serving the broadcast television market, Connected Media provides news stories and other content for all digital platforms, including the internet, IPTV and mobile devices. Through NMI, a wholly owned subsidiary of Connected Media, the company creates patented interactive training applications and digital media solutions for clients such as Tourism of Madrid, Argent, Miami Herald Media Company, Skyauction.com and the U.S. Department of Housing and Urban Development. The Company holds exclusive licenses to US Patent #6,101,534, "Interactive, Remote, Computer Interface System", and US Patent #6,952,697, "A Media Validation System." Additional information about Connected Media is available on the Company's web site at http://www.connectedmedia.com.


This press release contains forward-looking statements within the meaning of the Private Securities Litigation Reform Act of 1995, regarding the company's business strategy and future plans of operations. Forward-looking statements involve known and unknown risks and uncertainties, both general and specific to the matters discussed in this press release. These and other important factors, including the company's ability to prosecute and defend its patents, attract new licensees, maintain the company's relationships with strategic partners and acquire new strategic partners, the company's ability to raise additional capital and other factors mentioned in various Securities and Exchange Commission filings made periodically by the company, may cause the company's actual results and performance to differ materially from the future results and performance expressed in or implied by such forward-looking statements. The forward-looking statements contained in this press release speak only as of the date hereof and the company expressly disclaims any obligation to provide public updates, revisions or amendments to any forward- looking statements made herein to reflect changes in the company's expectations or future events. The Connected Media Technologies, Inc. logo is a trademark of Connected Media Technologies, Inc.

Source: prnewswire



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