CSR Reaffirms Its Commitment to Taiwan Market27 January 2005
CSR plc (LSE:CSR) the single-chip wireless systems company, today announced it is expanding its operation in Taipei, Taiwan to help service its growing customer base and to provide space for a larger design support team. CSR Taiwan's new office is located in the Neihu high-technology park in Taipei.
Manufacturers in Taiwan are amongst the first in the world to design enhanced data rate (EDR) Bluetooth into end products. EDR Bluetooth is set to take off because the new standard delivers 3-times faster data rates and consumes much less power. CSR's BlueCore4 silicon is the only product shipping today with silicon and firmware qualified to Bluetooth v1.2 with EDR specifications. CSR therefore recognised the need to have the people and facilities ready to support the anticipated demand.
The proximity of CSR Taiwan to some of the world's largest mobile phone, laptop and consumer electronics OEM and ODM companies is no accident. CSR Taiwan is expanding its team and facilities in the country to improve its level of customer support, and to enable the team to work closer with customers who utilise CSR's Bluetooth reference designs in developing their products.
CSR Taiwan first opened in 2003 and was originally operating with 3 staff helping to serve customers in Taiwan and the wider Asia region. This was increased to 10 by the end of 2004. With the opening of CSR Taiwan's new 4,800sq-ft office space, the company will be expanding to employ additional engineers, sales and customer support staff, as well as providing the company with an in-house test lab facility.
CSR is headquartered in Cambridge, UK, but also has offices in Richardson, Texas; Tokyo, Japan; Seoul, Korea; Taipei, Taiwan; Aalborg, Denmark.
Matthew Philips, Vice President for Asia, CSR commented, "CSR Taiwan has proven to be invaluable to our Asian operations overall and Asia as a region continues to grow in importance to CSR's global business. The new CSR Taiwan facility in Neihu high-technology park in Taipei is testament to this growth."
CSR has its headquarters in Cambridge, UK, and offices in Richardson, Texas, USA; Tokyo, Japan; Seoul, Korea; Taipei, Taiwan and Aalborg, Denmark.
More information can be found at www.csr.com and the partner web site www.btdesigner.com.
More information about Bluetooth can be found on the SIG web site at www.bluetooth.com.
Contacts
CSR
Alan Woolhouse, +44 1223 692 689
aw@csr.com
or
EML
David Marsden or Richard Parker, +44 208 408 8000
csr@eml.com
or
Precision Communications
Al Haun, +1 508 876 9400
al_haun@comcast.net
Source: Business Wire
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