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Hallelujah! Dwango Wireless Launches Beliefnet Mobile

26 April 2005

Dwango(R) Wireless (OTCBB:DWGN), a leading developer and publisher of mobile entertainment content for top lifestyle brands, today announced the launch of spiritual-themed ringtones, images and games for Beliefnet.com, the premier multi-faith media company and online community, across North American carriers.

Under the Beliefnet mobile brand, spiritual-themed ringtones and images will be delivered by SMS-push technology and available for purchase on the Beliefnet mobile website: mobile.beliefnet.com. Wireless carrier subscribers can purchase ringtone themes from many categories, including Christian, popular, inspirational, and world music, directly from Beliefnet.

In addition to ringtones and images, Beliefnet has also launched its first game, Beliefnet Trivia. The challenging and addictive trivia game is immediately available on carriers, as outlined on the Beliefnet website. With Beliefnet Trivia, players answer 4 sets of 5 questions covering many religious subjects, from the Bible to bindis and rabbis to Ramadan. Over 600 questions currently exist, with new content updated monthly.

"Dwango's growth is linked to the successful launch of leading brands like Beliefnet to our mobile distribution partners," said Alexander U. Conrad, President and COO, Dwango(R) Wireless. "We are very proud to be the first to bring a spiritual content channel to the mobile space and look forward to developing and publishing additional Beliefnet content in 2005."

Beliefnet provides religious content through AOL and syndicates newspaper content through their Religious News Service. Four million unique email subscribers receive daily Beliefnet email inspirational messages, jokes and prayers.

"Beliefnet has set the standard for creating and delivering multi-faith content--regardless of the medium--to the $100 billion spiritual marketplace," said David Becker, COO, Beliefnet, Inc. "We are pleased to partner with a leading mobile provider such as Dwango Wireless to deliver our spiritual content to the mobile world."

Worldwide, the phone personalization market generated $3.2 billion in sales last year, according to Ovum Research. Ovum expects that the market will increase to $6.5 billion by 2008, which predicts increasing demand for great mobile content from leading companies such as Dwango(R) Wireless in the entertainment arena.

About Beliefnet

Beliefnet, Inc. is the leading multi-faith media company and online community dedicated to helping people meet their own religious and spiritual needs--in an interesting, captivating and engaging way. Beliefnet is independent and not affiliated with a particular religion or spiritual movement. Beliefnet, Inc. is a privately held company funded by employees, individual investors and Blue Chip Venture Company.

About Dwango(R) Wireless

Dwango(R) Wireless (OTCBB:DWGN) offers a comprehensive approach for bringing lifestyle and affiliate brands to the wireless arena through customized entertainment content, ringtones, games and applications for mobile phones. A key player in the wireless industry, Dwango(R) Wireless provides unique content for some of today's hottest lifestyle brands, including Beliefnet, Napster and Rolling Stone. Dwango(R) Wireless corporate information can be found www.dwango.com. Dwango(R) is a trademark of Dwango Co., Ltd., and used by Dwango(R) Wireless pursuant to an exclusive license.

Certain of the statements made in this press release are forward-looking statements. Actual results or developments may differ materially from those projected or implied in these forward-looking statements. For example, the statements regarding the potential success of the relationship between Beliefnet.com and Dwango(R) Wireless are forward-looking and actual results may differ materially from those statements due to various risks and uncertainties. These risks and uncertainties include the acceptance of the new services described in this press release by both mobile carriers and their customers. More information about the risks and uncertainties faced by Dwango(R) Wireless is contained in Dwango(R) Wireless's filings with the Securities and Exchange Commission. Dwango(R) Wireless disclaims any intention or obligation to update or revise any forward-looking statement, whether as a result of new information, future events or otherwise.

Contacts
Dwango(R) Wireless
Jared Nieuwenhuis, 206-832-0508
Jared.Nieuwenhuis@dwango.com
or
Beliefnet, Inc.
Jocelyn Weiss, 212-561-7464
jocelyn@amc-pr.com


Source: Business Wire



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