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New Frontier Media Launches Wireless Product In United States

10 August 2005

New Frontier Media, Inc, a leader in the electronic
distribution of adult entertainment, today announced the launch of its TEN
branded wireless product in the United States, bringing its aggregate
distribution to over 160 million users.

Nearly 9 million U.S. customers can now access TEN's content directly from
the menu of their wireless handsets. Charges for TEN's content are integrated
into the user's wireless bill making the service as easy to use as video-on-
demand. Initially, TEN will be providing non-explicit, "swimsuit" style
content for distribution through U.S. carriers.

Additionally, anyone with a wireless, web-enabled phone can now access
TEN's more explicit content by navigating to http://www.ten.com. This content is
billed directly to a consumer via credit card.

Last month TEN announced the launch of its wireless product to more than
120 million users in Europe. By the end of its current fiscal year, the
Company expects new launches in Canada, Mexico, Europe, Asia, and South
America to bring its total distribution to nearly half a billion users
worldwide.

"We continue to be pleased with the rollout of our wireless products. Just
as we have done with our broadcast content, we have taken steps to insure that
the wireless content we deliver is in strict compliance with all regulations,"
said Ken Boenish, President of New Frontier Media. "As distribution is
established, we will focus substantial energies on the marketing and promotion
of these products. This is yet another example of our ability to leverage
existing content and technology assets to bring in new revenue streams for the
Company."

This news release contains forward-looking statements within the meaning
of Section 27A of the Securities Act of 1933, as amended, and Section 21E of
the Securities Exchange Act of 1934, as amended. The forward-looking
statements are based on current expectations, estimates and projections made
by management. The Company intends for the forward-looking statements to be
covered by the safe harbor provisions for forward-looking statements. Words
such as "anticipates," "expects," "intends," "plans," "believes," "seeks,"
"estimates," or variations of such words are intended to identify such
forward-looking statements. All statements in this release regarding new
launches in Canada, Mexico, Europe, Asia and South America, growing our
wireless distribution to nearly half a billion users worldwide, and the
outcome of any contingencies are forward-looking statements. The forward-
looking statements are subject to risks and uncertainties that could cause
actual results to differ materially from those set forth or implied by any
forward-looking statements. All forward-looking statements made in this press
release are made as of the date hereof, and the company assumes no obligation
to update the forward-looking statements included in this news release whether
as a result of new information, future events, or otherwise. Please refer to
the Company's Form 10-K and other filings with the SEC for additional
information regarding risks and uncertainties, including, but not limited to,
the risk factors listed from time to time in such SEC reports. Copies of
these filings are available through the SEC's electronic data gathering
analysis and retrieval system (EDGAR) at http://www.sec.gov.

ABOUT NEW FRONTIER MEDIA, INC.
New Frontier Media, Inc. is a leading distributor of adult entertainment
via electronic platforms. The Company delivers the most extensive lineup of
quality programming over the broadest range of electronic means including
cable, satellite, broadband, video-on-demand, and wireless.

The Erotic Networks(TM), the umbrella brand for the Company's subscription
and pay television subsidiary, provides pay-per-view, video-on-demand, and
subscription TV networks and services to over 80 million cable, DBS (direct
broadcast satellite) and C-band households throughout North America. The
Erotic Networks(TM) include Pleasure(TM), TEN(TM), TEN*Clips(TM),
TEN*Xtsy(TM), TEN*Blue(TM), TEN*Blox(TM), TEN*Max(TM) and TEN*On Demand..
These networks and services represent the widest variety of editing standards
available and are programmed without duplication to offer the most extensive
selection of adult network programming under a single corporate umbrella.

For more information about New Frontier Media, Inc. contact Karyn Miller,
Chief Financial Officer, at (303) 444-0900, extension 102, and please visit
our web site at http://www.noof.com.



Source: PRNewswire-FirstCall



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