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PowerDsine Expands Ingram Micro Distribution Program to Canada

13 September 2005

PowerDsine Ltd. (NASDAQ:PDSN), a pioneer in Power over Ethernet (PoE) solutions, announced today it has geographically expanded its distribution relationship to Canada with Ingram Micro Inc. (NYSE:IM), the world's largest technology distributor. The expanded relationship is designed to support the customers in the Canadian marketplace that may need PowerDsine's PoE Midspan solutions.

"We are very pleased to be able to continue and expand upon our relationship with PowerDsine," said Martin Kalsbeek, vice president and general manager, Ingram Micro Canada. "We strive to support our solution provider customers with a broad array of products and technologies and PowerDsine's Power over Ethernet midspans are essential for operating application devices such as VoIP and WLAN. We think that these midspan products will provide an excellent opportunity for incremental sales."

PowerDsine's PoE Midspans, which are compliant with IEEE 802.3af PoE standard, deliver safe operating power via Ethernet cabling infrastructure to powered devices, such as Wireless LAN (WLAN) Access Points (APs), Voice over IP (VoIP) phones and IP surveillance cameras.

The new distribution arrangement enables PowerDsine to broaden the geographic reach of its PoE Midspan product family while helping Canadian resellers to better deliver PoE solutions to Canadian customers

"PowerDsine midspans provide a low-cost and reliable PoE solution that compliment our expansive IP-based converged enterprise services such as VoIP as well as our growing wireless LAN offerings," said Mike Knox, of Bell Canada. "Bell Canada is pleased that PowerDsine and Ingram Micro expanded their relationship to the Canadian provinces as we believe that there is a tremendous business opportunity to aggressively deliver VoIP and wireless LAN solutions to the marketplace."

Ingram Micro currently offers PowerDsine PoE Midspan solutions to resellers and enterprises customers in the United States and the United Kingdom.

"We continue to enjoy our relationship with Ingram Micro because of its vast channel network and strong presence in the wireless LAN, IP telephony and security markets," said Igal Rotem, CEO of PowerDsine. "Using Ingram Micro's distribution channels for our PoE Midspan solutions is perfect for resellers, service providers and systems integrators who are looking to cost-effectively deploy wireless LAN, VoIP and network surveillance applications to enterprise customer in Canada."

About Power over Ethernet Technology

PoE is a technology for wired Ethernet, the most widely installed local area network technology in use today. PoE allows the electrical power necessary for the operation of each end-device, to be carried by data cables rather than by separate power cords. It minimizes the number of wires that must be used in order to install the network, resulting in lower cost, less downtime, easier maintenance and greater installation flexibility.

About Ingram Micro Inc.

As a vital link in the technology value chain, Ingram Micro creates sales and profitability opportunities for vendors and resellers through unique marketing programs, outsourced logistics services, technical support, financial services, and product aggregation and distribution. The company serves 100 countries and is the only global IT distributor with operations in Asia. Visit http://www.ingrammicro.com/corp or in Canada visit http://www.ingrammicro.ca.

About Bell Canada

Bell Canada, Canada's national leader in communications, provides connectivity to residential and business customers through wired and wireless voice and data communications, local and long distance phone services, high speed and wireless Internet access, IP-broadband services, e-business solutions and satellite television services. Bell Canada is wholly owned by BCE Inc. For more information please visit www.bell.ca.

About PowerDsine

PowerDsine (NASDAQ:PDSN) designs, develops and supplies integrated circuits, modules and systems that enable the implementation of Power over Ethernet in local area networks, providing the capability to deliver and manage electrical power over data network cables. PowerDsine offers integrated products and system solutions to communications equipment manufacturers in the telecom and datacom industries who incorporate them into, or bundle them with, their products. PowerDsine is a founding member of the IEEE 802.3af Task Force. For more information, please visit http://www.powerdsine.com

Forward Looking Statements

Statements made in this press release that are not historical facts, including statements regarding our expectations of future events or our future financial performance, are forward-looking statements made pursuant to the safe harbor provisions of the Private Securities Litigation Reform Act of 1995. These forward-looking statements are not guarantees of future performance and are subject to risks, uncertainties and assumptions about PowerDsine and the matters covered in this release. You should not place undue reliance on these statements. Actual events or results may differ materially. Many factors may cause our actual results to differ materially from any forward looking statement, including acceptance of new products, costs relating to such products and other factors detailed in PowerDsine's filings with the Securities and Exchange Commission, including its Registration Statement on Form F-1. The forward- looking statements are made as of this date and PowerDsine does not undertake any obligation to update any forward-looking statements, whether as a result of new information, future events or otherwise.

Contacts

PowerDsine
by
Merritt Group Public Relations
John Conrad, 703-390-1538
conrad@merrittgrp.com
or
Ingram Micro Canada
Ann Cain, 905-755-5000 ext. 55796
Ann.Cain@ingrammicro.ca
or
Bell Canada
Mike Knox, 514-870-7258
mike.knox@bell.ca

Source: Business Wire



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