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Promptu Named One of 10 Emerging Wireless Entertainment Players to Watch in 2006 by IDC

13 June 2006

Promptu (formerly AgileTV), a leading innovator of voice-activated search and navigation services has been named by IDC as one of "10 Wireless Entertainment Players to Watch in 2006" in one of its newest studies. Promptu enables mobile subscribers to use their voice to search for, discover, and easily purchase content on their handsets simply by asking for it. IDC is a premier global market intelligence and advisory firm whose newest report highlights some of the most interesting and innovative companies in the mobile services sector.


"Improving the mobile search and mobile discovery experience is becoming increasingly important for wireless carriers, content providers, and consumers," said Julien Blin, research analyst for IDC's Wireless and Mobile Communications. "We selected Promptu as one of the key industry players to watch because their voice recognition technology provides an innovative solution that helps users search and ultimately purchase mobile content in a matter of seconds instead of enduring the traditional time-consuming clicking process. We believe that Promptu has the potential to make a fairly significant impact on the mobile marketplace in 2006 and beyond."


"We're very proud to be recognized by IDC for our recent initiatives in the mobile space," said Brady O. Bruce, Senior Vice President of Telecom Products and Services at Promptu. "Having spent years refining our voice-enabled search and navigation technology in the cable industry, we've been able to leverage our knowledge quickly and effectively to serve today's mobile carriers around the globe. Like IDC, we are confident that 2006 and beyond will continue to be excellent years for our mobile efforts as we further capitalize on the growing opportunity."


Promptu provides mobile subscribers easy access to the vast library of content offered by their wireless carrier whether it's music, videos, ringtones, games, wallpapers, or other applications. Once a carrier has deployed Promptu's economical and scalable network-based solution, consumers can simply press one button and issue a voice command to find the title they want, rather than scroll and click through endless screens in search of content. To search with Promptu, users say a voice command such as "Coldplay" or "ESPN" into their handset and results are returned within a few seconds.


Promptu was also recently honored as an OnHollywood Top 100 Private Company. For more information about Promptu, please visit http://www.promptu.com. For more information about IDC or to purchase its newest studies, visit http://www.idc.com.


About IDC


IDC is the premier global provider of market intelligence, advisory services, and events for the information technology and telecommunications industries. IDC helps IT professionals, business executives, and the investment community make fact-based decisions on technology purchases and business strategy. Over 775 IDC analysts in 50 countries provide global, regional, and local expertise on technology and industry opportunities and trends. For more than 40 years, IDC has provided strategic insights to help our clients achieve their key business objectives. IDC is a subsidiary of IDG, the world's leading technology media, research, and events company. You can learn more about IDC by visiting http://www.idc.com.


About Promptu:


Promptu, formerly AgileTV, is a leading innovator of voice-activated search and navigation services serving the cable, mobile, and other emerging industries. The company's award-winning technology lets people use their voice -- their own words -- to quickly and easily find the kinds of content they want and enjoy. Founded in April 2000, Promptu is privately held. The company is based in Menlo Park, California, and is led by a senior executive team with extensive backgrounds in voice recognition, mobile, cable television, consumer products, and system integration. The company's major equity holders include Steelpoint Capital Partners LP, Insight Communications, Lauder Partners and private investors. For more information: http://www.promptu.com.

Source: prnewswire



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