Sprint Is First in US to Deliver Phone Software Upgrades Over Wireless Network6 January 2005
Consumer Electronics Show -- As more wireless customers rely on advanced data
applications and cutting-edge services, getting the latest software updates is
increasingly important. Sprint (NYSE: FON) today announced a new capability
that will improve the customer experience by making phone software upgrades as
easy as pressing a button -- saving customers from taking a trip to a store.
Sprint now offers Sprint PCS Wireless Software Upgrade directly over its
wireless network to Sprint PCS Vision(SM) devices. Sprint is the first
wireless provider in the United States to offer this service.
The Sprint PCS Wireless Software Upgrade provides a fast, cost-effective
way to deliver software upgrades that include the latest improvements and
enhancements directly to customers' phones. Customers will receive a text
message after a download has occurred, directing them to simply press a button
to approve the update. The update time will vary depending on the size and
content of the upgrade package.
"With advanced megapixel cameras, camcorders and exciting downloadable
content, the embedded operating software on wireless devices is becoming more
complex and may occasionally require an update," said John Garcia, senior vice
president - Sales and Distribution, Sprint. "With Sprint PCS Wireless Software
Upgrade, customers can conveniently get those upgrades directly on their phone
without visiting a retail store or calling customer service."
Samsung, the first wireless manufacturer in the United States to include
technologies enabling over-the-air wireless upgrades in its handsets for
Sprint, recognized the enormous consumer benefits and began including Sprint
PCS Wireless Software Upgrade features on its phones with the introduction of
the Sprint PCS Vision Phone VI660 by Samsung(R).
The software upgrades are currently supported on seven handsets: the VI660
by Samsung, the Sprint PCS Vision Video Phone VM-A680 by Samsung(R), the
Sprint PCS Vision Multimedia Phone MM-A700 by Samsung(R), the Sprint PCS
Vision Picture Phone PM-A740 by Samsung(R), the Sprint PCS Vision Ready Link
Phone RL-A760 by Samsung(R), the Sprint PCS Vision Multimedia Phone MM-7400 by
Sanyo(R) and the Sprint PCS Vision Picture Phone PM-325 by LG(R). The software
upgrades will be available on nearly all newly offered Sprint PCS Phones as
they are rolled out.
Sprint continues to be an industry leader in wireless data adoption. At
the end of third quarter 2004, Sprint had 7.3 million wireless data users,
including 5.6 million Sprint PCS Vision customers. Sprint has also announced
plans to meet customers' demands for faster wireless data by deploying next-
generation EV-DO (Evolution Data Optimized) wireless service at peak data
rates of up to 2.4 Mbps to major U.S. metro areas during 2005.
Sprint introduced Sprint PCS Wireless Software Upgrade to support its
company-wide initiative to improve the customer experience from purchase to
care. Other initiatives include the launch of the Sprint PCS Fair &
Flexible(SM) Plan, the wireless industry's first pricing plan available to
customers nationwide that adjusts automatically to meet a customer's usage
month to month, and the Sprint PCS Better Wireless Guarantee, which ensures
new and existing customers are completely satisfied with their service, plan
and equipment.
Source: PR Newswire
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